As a social media pro, we know all types of social media platforms and their uses. Whether its Instagram for uploading photos, facebook for checking relation status or Snapchat for maintaining streaks there is much more to social media than this.
Just like newspaper people check social platforms all day. It hardly takes a minute to get famous or to get trolled.
When we look beyond this we see people using various platforms to connect or to sell something or using it for promotions. According to the research, 70% of marketers spend at least 5 hours a day on social media to sell things or to promote their products.
But after all this, there are some people who are stuck on flip phones and are unaware of the fact that social media marketing can be a great help to them and for their business too.
So here are some reasons why we should use social platforms for our benefit.
1. It provides an opportunity for the people to find your content and go through your sites.
The post will always show on our feeds and to the people who are interested in your product, this will increase your traffic numbers and will definitely boost your followers.
Also, social platforms are free when used smartly. One should definitely make a page of the business or service they are providing so to attract a large number of followers and increase your business opportunity.
2. The stronger the social media and the stronger the brand image.
Nowadays, people usually check websites before buying a product or getting a service or going to an event. They usually check the number of followers or reviews on the website. So maintaining a good social platform is necessary.
Pro tip: Hiring a social media handler who can keep updating your page and website on a regular basis will be really helpful.
3. Social Media is the perfect PR strategy.
No matter how famous the brand is image building is the key to everything. Especially when launching a new product or opening a company brand image plays a huge role in the market. So always remember to select the right platform for the business or service.
4. Connecting to customers.
What better way to know the thoughts and needs of customers than by directly talking to them. When it comes to customers it’s all about priority. Social media basically provides us a place where we can reach to our customers easily whether its a problem or a feedback everything is important.
Example: So let’s consider the traditional way. A customer comes back with your product and has an issue, now it’s not possible for you to solve it the right way all the time. In such cases, the customer may feel bad and it’s possible he may switch to the other brand. But if he sends an online complaint it becomes easy for both to solve the queries right away with a click.
5. Social media is King.
You don’t know when your online jackpot is going to hit you someday maybe you are mentioned in a tv show or tagged by an influencer or maybe you can just become a meme. But all this will definitely attract customers. Always remember feedbacks are as important as providing a service or a product. So try maintaining a good feed with good customer reviews.
6. Easy to Gain marketplace insights.
So to help you with always try to create a business profile to check insights. This makes easy to find out how many of them shared your post or saved it for later. This gives us a chance to know our followers better. Also, if we succeed in having a large number of followers than it gives you the ability to earn through social media. This may take time to always remember to make a positive page for the followers.
7. It is fun.
From going live on Instagram to sharing a status on Facebook or hosting a Twitter chat while launching a new product. Especially with the question and answer session online, it is always fun and of course it’s all free promotion.
No other marketing tool plays a bigger role in brand promotion. Connecting to a large number of audiences at once and talking to them from different places also gives us more ideas to increase our business.
Better late than never. If your businesses don’t have an appropriate profile, create them. Fill out forms and pieces of information and get started with your free promotional tools.
